“A man of many talents” would be the best way to describe Iouri Podladtchikov, the young, Swiss snowboarder and Olympic gold medallist. Alongside his extraordinary sporting endeavours, he has also succeeded in making a name for himself as a photographer – a balancing act few are able to manage. His impressive work covers a broad spectrum, encompassing fashion photography, atmospheric landscapes, portraits, and curious scenes from everyday life.
LUMAS is proud to present a selection of seven pieces by Podladtchikov, images that stimulate our minds and our imaginations. Of his work, the artist says: “I aspire to depict every subject in a way that won’t agitate viewers, but rather encourage them to dream and make their momentary thoughts more profound.” His intense landscapes – taken in New Zealand, the USA, and the Caribbean for starters – arouse a longing for travel and reveal Podladtchikov’s unique fascination with the world around us. They leave little doubt that beauty can be discovered anywhere – sometimes it is just a change of perspective that allows us see things a different way, as shown in the remarkable visual composition of “les enfants”.
Iouri Podladtchikov’s extraordinary photographic oeuvre provides conclusive proof that being a professional athlete and being an artist are not necessarily mutually exclusive.
|1988||Born in Podolsk, Russia|
|1996||Moved to Switzerland|
|2013||Snowboarding World Champion|
|2014||Olympic Gold Medalist in Snowboarding|
|2015||Photo15, Zurich, Switzerland|